CPAOne: AI, Analytics and Beyond

Attended the CPA One Conference almost two weeks ago in Ottawa, Ontario. Given that my space is in audit innovation, I attended the more techno-oriented presentations. Here's a summary of the sessions that I attended:

"Big data: Realizing benefits in the age of machine learning and artificial intelligence": The session was kicked off by Oracle's Maria Pollieri. The session delved deep in the detail of machine learning and would have been beneficial to those who were trying to wrap things around thing more from a technical side. She was followed up by Roger's Jane Skoblo. She mentioned a fact that really grabbed my attention: when a business can just increase its accessibility to data by 10%; it can result in up to $65 million increase in benefits.

The next day started with Pete's and Neeraj's session on audit automation, "Why nobody loves the audit". They want over a survey of auditors and clients on the key pain points of the external audit. It turns out that these challenges are actually shared by both. For example, clients lack context on "the why" things are being collected, while auditors found it difficult to work with clients who lacked such context. On the data side, clients have hard time gathering docs and data, while the auditors spent too much time gathering this information. From a solutions perspective, the presenters discussed how Auvenir puts a process around gathering the data and enables better communication. This will be explored in future posts when we look at process standardization as a key pre-requisite to getting AI into the audit. 

The keynote on this day was delivered by Deloitte Digital's Shawn Kanungo, "The 0 to 100 effect". The session was well-received as he discussed the different aspects of exponential change and its impact on the profession (which was discussed previously here). One of the key takeaways I had from his presentation was how a lot of innovation is recombining ideas that already exist. Check this video he posted that highlights some of the points from his talk:



Also, checked out the presentation by Kevin Kolliniatis from KPMG and Chris Dulny from PwC, "AI and the evolution of the audit". Chris did a good job breaking down AI and made it digestible for the crowd. Kevin highlighted Mindbridge.ai in his presentation noting the link that AI is key for identifying unusual patterns.

That being said, the continuing challenge is how do we get data out of the systems in manner that's reliable (e.g. it's the right data, for the right period, etc.) and is understood (e.g. we don't have to go back and forth with the client to understand what they sent).

Last but not least was "Future of finance in a digital world" with Grant Abrams and Tahanie Thabet from Deloitte. They broke down how digital technologies are reshaping the way the finance department. As I've expressed here, one of the keys is to appreciate the difference between AI and Robotic Process Automation (RPA). So I thought it was really beneficial that they actually showed how such automation can assist with moving data from invoices into the system (the demo was slightly different than the one that can be seen below, but illustrates the potential of RPA). They didn't get into a lot of detail on blockchain but mentioned it is relevant to the space (apparently they have someone in the group that specifically tackles these types of conversations).


Kudos to CPA Canada for tackling these leading-edge topics! Most of these sessions were well attended and people asked questions wanting to know more. It's through these types of open forums that CPAs can learn to embrace the change that we all know is coming.

Author: Malik Datardina, CPA, CA, CISA. Malik works at Auvenir as a GRC Strategist that is working to transform the engagement experience for accounting firms and their clients. The opinions expressed here do not necessarily represent UWCISA, UW, Auvenir (or its affiliates), CPA Canada or anyone else

Worth mentioning: KPMG's take on the state of tech in the audit profession

In a recent post (as in just this week) on Forbes, KPMG's  James P. Liddy who is the Vice Chair, Audit and Regional Head of Audit, Americas put out a great post that summarizes the current state of analytics in financial audits.

He diplomatically summarizes the current state of the financial audit as "unchanged for more than 80 years since the advent of the classic audit" while stating "[a]dvances in technology and the massive proliferation of available information have created a new landscape for financial reporting. With investors now having access to a seemingly unlimited breadth and depth of information, the need has never been greater for the audit process to evolve by providing deeper and more relevant insights about an organization’s financial condition and performance –while maintaining and continually improving audit quality." [Emphasis added]

For those that have started off our careers in the world of financial audit as professional accountants and then moved to the world of audit analytics or IT risk management, we have always felt that technology could help us to get audits done more efficiently and effectively.

I was actually surprised that he stated that auditors "perform procedures over a relatively small sample of transactions – as few as 30 or 40 – and extrapolate conclusions across a much broader set of data". We usually don't see this kind of openness when it comes to discussing the inner-workings of the profession. However, I think that discussing such fundamentals is inevitable given those outside the profession are embracing big data analytics in "non-financial audits". For example, see this post where I discuss the New York City fire department's use of big data analytics to identify a better audit population when it comes to identifying illegal conversions that are a high risk and need to be evacuated.

For those that take comfort in the regulated nature of the profession as protection of disruption, we should take note of how the regulators are embracing big data analytics. Firstly, the SEC is using RoboCop to better target financial irregularities. Secondly, according to the Wall Street Journal, FINRA is eyeing an automated audit approach to monitoring to risk. The program is known as "Comprehensive Automated Risk Data System" (CARDS). As per FINRA:

"CARDS program will increase FINRA's ability to protect the investing public by utilizing automated analytics on brokerage data to identify problematic sales practice activity. FINRA plans to analyze CARDS data before examining firms on site, thereby identifying risks earlier and shifting work away from the on-site exam process". In the same post, Susan Axelrod, FINRA's Executive Vice President of Regulatory Operations, is quoted as saying "The information collected through CARDS will allow FINRA to run analytics that identify potential "red flags" of sales practice misconduct and help us identify potential business conduct problems with firms, branches and registered representatives".

As a result, I agree with Mr. Libby: sticking to the status quo is no longer a viable strategy for the profession.