Since the world wide web began to be used, the issue of domain name fraud has been a concern. This type of fraud lures users into sites that steal their information by emulating a site that they would normally use and that they trust. For example, they might go to a site thinking they are at their bank site, but in reality are at a site that is stealing their password and bank access numbers.
Implementation of a security system that addresses this type of activity had been feasible for some time. However it requires changes in the server systems, and therefore has met with some resistance. Now however, Verisign is coming out with a system, based on adding encrypted data to a site that validates it as a real site. It's about time, some would say. Read more in this article.